The 8 Best Rich Returns Alternatives For Returns Management In 2026

Are you evaluating Rich Returns alternatives to optimise your e-commerce returns process, battle return fraud, and offset your return costs?

The Shopify returns management platform gives e-commerce retailers a fully branded, automated return portal to simplify returns and improve customer satisfaction.

However, the tool might not be the best option if you’re looking for advanced features, best-in-class customer support, multi-language support, and ease of use.

I researched over 30 returns management solutions and went through verified reviews on G2 to compile a list of the eight best Rich Returns alternatives for 2026.

I’ll cover each tool’s features, pricing, pros & cons, and best use cases to help you make a final decision.

➡️ Disclaimer: The information provided in this guide is accurate as of 9th of December 2025. If any pieces of information are outdated (i.e., pricing has changed), contact us, and I’ll sort it out.

Before I start, I wanted to first go over why some retailers have been looking to switch from Rich Returns in the first place. ⤵️

What are some of the reasons why merchants have been looking for Rich Returns alternatives?

#1: The platform is not user-friendly

Rich Returns’ interface has been unintuitive for some customers of the tool, which slows down teams and makes simple tasks feel more complicated than they should be. 

➡️ For brands that want to offer a smooth, on-brand returns experience, this lack of usability introduces friction both internally and for consumers.

‘’Brand friendliness is not on top. It is just an easy way to develop a return platform.’’ – G2 Review.

#2: ‘’Radio silent’’ customer support

Reliable support is essential for returns platforms, especially when issues directly impact customers, but users of the platform report long delays and unanswered tickets. 

When support goes radio silent, it leaves merchants without a path to resolution and creates an added customer service burden for their own teams.

‘’We have not had a reply from support in a week. The ongoing issues have not been resolved, and support has gone radio silent. Only thing worse than app issues is unresponsive and unhelpful support.’’ – Shopify Review.

#3: Limited functionality (e.g., lack of multi-language support)

Since Rich Returns offers only basic features and lacks essentials like multi-language support, brands end up relying on multiple tools or performing manual workarounds. 

This not only increases operational overhead but also limits the platform’s ability to scale with growing or international businesses.

‘’App is quite basic. It is not made as a platform, because every manual interaction has to be handled through another tool or Shopify.’’ – Shopify Review.

What Factors To Consider When Searching For Rich Returns Alternatives?

When evaluating Rich Returns alternatives to manage your local and/or international returns process, I looked at the following criteria:

• Depth and flexibility of return workflows: As Rich Returns is known for offering straightforward, automated return flows, alternatives should provide deeper workflow logic, granular conditions, advanced routing rules, and more powerful return options for consumers.
• Carrier and logistics freedom: Since Rich Returns primarily supports label creation through major carriers, I looked for tools that offer broader multi-carrier options, regional carriers, aggregated discounted rates, and flexible integrations with 3PLs.
• Customer support and dedicated account management: I wanted to find a returns management tool that could provide you with support for your store that responds quickly.
• Global coverage and operational footprint: Rich Returns is strong for standard e-commerce workflows but relatively limited in global infrastructure. I evaluated alternatives based on international return hubs, cross-border compliance support, and country-specific logistics capabilities.
• Tracking, automation, and customisation: I focused on solutions offering richer tracking visibility, branded tracking pages, API-level customisation, and more granular control over the shopper’s post-purchase experience.
• Analytics and reporting depth: Since Rich Returns’ analytics are functional but can be basic, I evaluated tools that provide deeper insights into return rates, product performance, cost reporting, and customer behaviour.
• Pricing model: The returns tool’s pricing model should align with your budget and annual expected returns.

💡 I also took into consideration the vendors’ user reviews by verified merchants so that I could provide an unbiased perspective on strengths and weaknesses.

What Are The Best Rich Returns Alternatives In 2026 For Returns & Reverse Logistics Management?

The best Rich Returns alternatives for returns management are ZigZag Global, AfterShip, and Narvar, with their global returns management capabilities, account management, return options, and customisation capabilities.

Let’s now go over each one of them in more detail:

#1: ZigZag Global

ZigZag is the top Rich Returns alternative in 2026 because it solves a bigger problem than just processing basic refunds and exchanges.

Instead of giving you simple return and exchange flows, ZigZag delivers a full global returns infrastructure: complete with carrier accounts, 170+ country coverage, advanced analytics, and revenue-saving return options that keep money in your business.

So while Rich Returns focuses on basic return workflows, ZigZag helps you:

• Offer multiple high-value return options such as store credit, gift cards, paid returns, and in-store drop-off to save sales and cut operational costs.
• Scale internationally with 1,500+ global carrier services and 220 localised warehouses, all without managing separate tools per region.
• Analyse return reasons, detect fraud patterns, and pinpoint operational bottlenecks with advanced return analytics that improve product quality and reduce return rates over time.
• Automate and customise your returns experience with a multi-lingual, fully brandable portal, flexible rules, and API credentials for deep integration with your e-commerce systems.
• Get best-in-class account management and customer support for a smooth onboarding and support when you need it.

On top of that, you can also use our own carrier accounts, so you would not have to use your own carrier account and would have a choice on which ones you’re using.

Note: Even though ZigZag Global is our returns solution, we’ll aim to provide an unbiased perspective on why we offer the best Rich Returns alternative in 2025.

Let’s go over the features 👇 that retailers like SportsDirect, Ted Baker, Puma, and Swarovski love about ZigZag Global.

Multilingual & Customisable Returns Portal

ZigZag offers a customisable returns portal that enables you to change returns rules alongside white-labelling the portal to reflect your brand.

It’s possible to adapt various new return solutions (such as a gift card, exchange, or cash refund) depending on shoppers’ reasons for returning.

A few reasons could be that the product was faulty, did not fit, or was unsuitable.

Get a feel of how ZigZag’s tool works in our guided demo: 👇

Single-Click Shopify Integration

Operate on Shopify? Our returns solution can also be set up on Shopify with as little effort as a single click.

Here’s why merchants love our Shopify integration:

• One-click installation: Install the ZigZag plugin with a simple click to offer hassle-free returns to your shoppers.
• Save the sale with exchanges: Offer exchanges or refunds to gift cards instead of a full refund.
• Offset the costs of your returns: Save up to 57% in your return costs with our consolidation and efficient routing of e-commerce returns.

💡 Our research on returns found that 57% of shoppers who are considering returning items would accept a gift card as a refund.

This return option lets you keep money in your business while benefiting consumers with a quick gift card option they can use in your store.

International Returns To 170+ Countries With 1,500+ Carrier Services.

The ‘’Global’’ part of ZigZag Global is because our returns platform is ideal for international merchants, as our software facilitates international returns in 170+ countries by connecting you with 1,500+ global carriers.

➡️ Our returns portal can accept multiple currencies & provides different language settings for international shoppers, which is ideal for international brands.

Instead of using multiple return management platforms for the USA, Europe, and other regions, you can use ZigZag Global as a global return logistics solution.

Comprehensive Range of Return Options For Consumers

The goal of our global returns solution is not only to manage your returns but to help you save time, money, and improve the loyalty of your shoppers.

This is why ZigZag Global offers the following return options for your customers:

In-Store Returns

In-store returns are when your consumers return the product to your store in person to save the costs of a paid return online.

Your store can implement free in-store returns to slash shipping costs, boost foot traffic to your physical store, and give consumers more ways to get a refund.

💡 ZigZag Global also offers in-store drop-off kiosks for companies that are hassle-free for your shoppers.

Store Credit To Save the Sale

Return to store credit is when shoppers get a refund in the form of a gift card to your online store, instead of a monetary refund in their bank account.

As customers are happy to accept store credit instead of a refund (since it’s usually of greater value), we added the option of this return to our retailers’ portal so you can keep capital in the business.

➡️ Return to store credits allows you to increase and maintain the customer lifetime value.

Paid Returns

As 48% of consumers are happy paying for returns, there has been a 32% rise in paid returns since last year.

This is why we’ve started recommending the merchants we work with implement paid returns in their stores, as the behaviour towards paid returns is changing. 

That means asking consumers to pay a small fee to return their products.

Here are a few reasons why merchants have been offering paid returns:

• Returned costs are covered, so your company is not on the losing end.
• Consumers can’t exploit the free returns policy to engage in wardrobing.
• Shoppers are likely to make better buying decisions.

➡️ Interested in how much money ZigZag’s paid returns save your organisation? You can check out our ROI Calculator.

Here’s a scenario where you have 5,000 returns per month, and 20% of them are paid returns of £3.

That’ll save you a total of £3,000 per month.

Advanced Returns Analytics

Our returns management platform offers advanced reporting that tracks everything for our retailers to view and manage from one portal, such as:

• Comparing the popularity of refund solutions.
• Evaluating the most common reasons why consumers return products.
• Reviewing revenue generated from paid returns.
• Detecting suspicious return behaviour from shoppers.

➡️ Retailers that use ZigZag Global can reduce their returns in the long run after evaluating the common reasons why people return products.

Case Study: New Look Introduced Convenient Drop-Off Kiosks At Selected UK Shops With ZigZag Global

New Look partnered with ZigZag Global to deal with its high return costs and to better understand why consumers returned items.

With our enterprise returns management solution, New Look introduced free and paid return options, where the in-store returns were free of charge, and there was a charge of £2.50 for paid returns.

The retailer transformed its returns experience and has:

• Received a 20% decrease in return status queries when the improved tracking was implemented.
• Doubled their in-store returns via the combination of easy in-store returns and paid online returns.
• Increased their rating from 4.3/5 to 4.7/5 on Trustpilot.

ZigZag Pros & Cons

✅ 1,500+ global carriers to manage international returns.

✅ Advanced reporting and returns analytics to uncover why customers return products.

✅ Wide range of returning options for your customers, such as paid returns, return to store, and return to gift card.

✅ 500,000+ drop-off locations worldwide.

✅ Customisable returns portal with multiple currencies.

❌ Shipping back from the EU might take some time, according to a G2 review.

❌ Some merchants note that some of the carriers can be slower than others.

Book a demo with ZigZag

#2: AfterShip

Aftership is a post-purchase experience platform that helps retailers recapture revenue from returns.

The tool is a good enough Rich Returns alternative for merchants looking for more customisation options and more rule-based return automations.

Features

• Recapture revenue with product exchanges and partial refunds.
• Rule-based returns automations that can help you offset return costs and retain more revenue from shoppers.
• Return eligibility rules, an analytics dashboard, and automated resolutions.
• Advanced return fraud management: Set automated workflows to detect and prevent return fraud by analysing return frequency for some shoppers and weight discrepancies.

Pricing

AfterShip has four monthly plans that are based on how many shipments per year your organisation is expecting.

There are 4 paid tiers:

• Essentials: Starts from $9/month for 240 returns per year and includes their integration with 1,200 carriers and a customisable returns portal.
• Pro: Starts from $49/month for 1,200 returns per year and adds automatic returns approval, refund to store credit, and general eligibility rules.
• Premium: Starts from $199/month for 2,400 returns per year and adds shipment status-triggered automations, exchange on store, and exchange for other items.
• Enterprise: Custom pricing for 12,000+ returns per year, which gives you access to instant exchanges, returns API, and enterprise-grade security.

Pros and Cons

✅ Rule-based return automations with eligibility criteria.

✅ SME-friendly pricing that starts from as little as $9/month.

✅ Good range of carriers.

❌ The analytics and data insights may not be as useful and powerful on lower tiers.

❌ Not as easy to set up and use, which is why some merchants have been looking for alternatives to AfterShip.

#3: Narvar

Narvar offers a comprehensive post-purchase experience platform that lets your consumers receive clear delivery expectations and track their returns.

The platform is a viable alternative to Rich Returns for merchants looking to offset their cost of returns with the platform’s smart routing.

Features

• Let customers choose how they want to return, as they can choose from home pick-up, store drop-offs, and other drop-off locations.
• Define reason-based fees for returns, such as ‘’no return shipping fee’’ for an incorrect item.
• Reduce the cost of returns with Narvar’s smart routing of returned inventory.

Pricing

Narvar does not currently disclose its pricing, so you’d have to contact them to receive a quote.

➡️ But we’ve got the numbers: In our in-depth Narvar pricing guide, we found how much the tool really costs after consulting with insiders.

Pros and Cons

✅ Advanced return rules for faster value recovery.

✅ Narvar’s Network data lets you reduce fraudulent returns.

✅ Returns portal that can be customised to your brand.

❌ Fewer carrier integrations than other alternatives on the market.

❌ It takes 60-90 days for full implementation and integration of the Narvar software, which is why some users have been looking for Narvar alternatives.

#4: ReturnGO

ReturnGO offers a sustainable returns management platform that focuses on helping retailers offset return costs from returns while tackling global waste.

The returns platform is a good alternative to Rich Returns for retailers who want to set up a streamlined and environmentally-friendly return experience.

Features

• Exchanges: Upsell shoppers as they are making a return to increase revenue.
• Send out branded order tracking notifications for any shipment to improve customer loyalty.
• Return automations, such as ‘’request approval’’ automation and ‘’mark as done’’.
• Get access to AI-powered insights on your returns to optimise your returns process.

Pricing

ReturnGO bases its pricing on a tiered pricing structure that includes features and an annual returns allowance.

There are 3 paid plans for merchants:

• Premium: Starts from $147/month for up to 2,000 annual returns and gives you access to variant and product exchanges, and branded email notifications.
• Pro: Starts from $297/month for up to 5,000 annual returns and adds white-labelling options, item validation features, and packaging slips.
• Enterprise: Custom pricing, which adds an order tracking portal and notifications, advanced automations, and multi-store plans.

Pros and Cons

✅ Refunds, gift cards, and store credit return options.

✅ Customisable returns portal that can be set up with up to 5 languages.

✅ Advanced returns automations.

❌ Starting price may not be very SME-friendly, which is not ideal for smaller businesses looking to switch from Rich Returns.

❌ Premium and Pro plans support only Shopify, which is why some retailers have been looking for alternatives to ReturnGO.

#5: Outvio

Outvio offers an international returns management tool that can help you expand into new markets.

The tool is a nice enough alternative to Rich Returns for international retailers looking to delight their international shoppers with a positive returns and exchanges experience.

Features

• Create international return policies for different countries of operation.
• Multilingual and customisable returns portal that provides shoppers with on-brand notifications.
• Automatically generate return labels and automate product exchanges for any product variant.

Pricing

Outvio offers 2 paid plans for their international returns:

• Grow: €125/month plus order processing fee, which lets you return products with 90+ couriers and access to smart returns and exchanges rules.
• Conquer: €250/month plus order processing fee, which adds fully branded notifications, advanced analytics, and the tool’s fully automated Shopify exchanges.

Pros and Cons

✅ Multilingual customisable returns portal.

✅ It’s possible to create international return policies.

✅ Smart returns and exchanges rules.

❌ Lack of return options that go beyond returns and refunds, which is why some retailers have been looking for Outvio alternatives to offset costs.

❌ Limited range of return courier services and drop-off locations.

#6: ShipStation

ShipStation offers a returns management platform that helps enterprises and small stores set up a branded returns portal to manage cross-channel returns.

The returns tool is a solid Rich Returns alternative for smaller businesses looking for a simple tool with an affordable pricing model that helps them save money with pay-per-use return labels.

Features

• Set up a branded returns portal that lets your consumers seamlessly return products and request exchanges.
• Send return labels with orders to speed up your returns process and manage returns centrally.
• Get access to label discounts to protect your returns budget.
• Create and process RMAs to reduce administrative tasks, provide visibility to your shoppers and prevent return fraud.

Pricing

ShipStation’s pricing is primarily based on shipments per month and offers 4 paid plans:

• Starter plan: £0/month for 50 shipments/month.
• Growth plan: £10/month for 50 shipments/month.
• Scale plan: £25/month for 50 shipments/month.
• High-volume plan: £270/month for unlimited shipments/month.

Pros and Cons

✅ Branded labels and tracking of returns.

✅ SME-friendly pricing with a generous plan for Enterprises with unlimited shipments.

✅ Send return labels with your orders.

❌ Carrier rates are not as good as other ShipStation alternatives on the market, like ZigZag, which offers discounted rates with our carrier accounts.

❌ Does not support FedEx, according to G2 reviews, which might put off some US retailers.

#7: Shiprocket

Shiprocket is an international shipment solution that lets you reach 220+ countries and territories.

The tool is a good alternative to Rich Returns for merchants looking for quality-controlled pick-ups and detailed analytics into why shoppers return products.

Features

• Quality-controlled pick-ups to better manage national and international returns.
• A comprehensive range of refund options, such as store credit, bank transfer, and source account.
• Automated return updates and refund notifications via email and SMS to keep shoppers informed at each stage.
• Detailed analytics on why consumers return products. You can also set up custom reporting with intelligent rules and logic.

Pricing

Shiprocket currently does not disclose its pricing on its returns and exchanges features, so you’d have to contact their team to get an offer.

Pros and Cons

✅ Analytics into why people return products.

✅ Tracking notifications with SMS and email.

✅ Quality-controlled pick-ups to ensure that your items are returned successfully and in the condition you expected them.

❌ Fewer return options for end users than other international returns platforms on the market.

❌ It can be hard to integrate Shiprocket into your e-commerce platform, according to users.

#8: Loop Returns

Loop Returns is a 3PL returns management solution that helps merchants create a customised returns portal that offers a comprehensive range of returns options.

The platform is a solid Rich Returns alternative with its advanced return analytics and easy-to-use interface.

Features

• Returns portal that can be customised: Offer an easy-to-use returns portal for end-users where your customers can return their products or exchange them.
• Efficient tracking to keep shoppers up to date with their order status and to let them receive exchange status updates.
• A comprehensive range of return options, including exchanges and drop-off returns.
• ‘’Show Now and Later’’ feature that helps you engage your shoppers after the return.

Pricing

Loop Returns has recently removed its $29/month/ plan.

To access unlimited destinations and their ‘’Shop Now’’ feature, you’d have to be on their 3 paid plans:

• Essential: $155/month, which adds unlimited destinations, automated return policies, workflows, and carrier rate shopping.
• Advanced: $272/month, which adds Loop’s ‘’Shop Now’’ feature, Instant Exchanges, Bonus Credit, and fraud prevention features.
• Enterprise: Custom pricing, which includes instant returns and enterprise shipping integrations.

Pros and Cons

✅ On-brand returns portal that has a wide range of returns options.

✅ Fraud prevention features to prevent wardrobing and staging.

✅ ‘’Shop Now’’ functionality to enable consumers to check out products when exchanging.

❌ The setup of the software can take a while, which is why some retailers have been looking for Loop alternatives.

❌ The pricing model has been reported to penalise brands for exceeding the returns limit with high charges.

Next Steps: Reduce Cost of Returns & Battle Return Fraud With ZigZag Global

Rich Returns is excellent at what it’s built for: creating simple return flows and processing refunds and exchanges.

But ZigZag isn’t just a returns and exchanges tool (or, at least, not anymore).

It’s a global returns infrastructure and revenue-recovery platform.

The difference comes down to this:

• Rich Returns helps you manage basic return workflows so shoppers can send products back and receive refunds or exchanges.
• ZigZag helps you manage end-to-end global returns logistics: complete with carrier accounts, 1,500+ international services, advanced analytics, multi-currency portals, and revenue-saving options like gift cards, paid returns, and in-store drop-offs, so you can cut costs, increase retention, and scale returns worldwide.

If you’re looking for a returns software that offers:

• A customisable returns portal that can be customised for your consumers.
• Wide range of return options, such as paid returns, return to store credit, and return to gift card.
• Access to detailed analytics and reports on what drives consumers to return products.

Then you can book a demo to learn more about ZigZag Global.

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