ZigZag, the global returns management and retail technology platform, has been awarded Best Exploitation of Technology at the Direct Commerce Awards 2025, recognising the company’s innovative use of technology to transform the way retailers manage returns.
The Direct Commerce Awards celebrate excellence across the direct-to-consumer and eCommerce industries, highlighting organisations that are driving innovation, improving customer experiences and delivering measurable impact through technology and strategy.
This latest recognition marks ZigZag’s second major industry award of 2025, following its earlier win at the eCommerce Awards. The achievement reinforces the company’s growing reputation as a leader in returns management technology and its ability to help retailers turn one of the most challenging parts of eCommerce into a strategic advantage.
ZigZag provides retailers with an end-to-end returns management platform that streamlines the returns process, reduces operational costs and improves the customer experience. By connecting brands with a global network of carriers, warehouses and resale channels, ZigZag helps retailers process returns faster, recover more value from inventory and deliver a seamless experience for customers.
Judges at the Direct Commerce Awards were particularly impressed by ZigZag’s Returns Hub in Germany, which demonstrates the company’s advanced technology and operational expertise. The hub provides a comprehensive returns service for retailers, handling validation, grading, consolidation and customs clearance, helping brands process items more efficiently and quickly return products to resale channels.

Industry recognition such as this highlights the strength of ZigZag’s technology and its tangible impact on retailers’ operations. As returns continue to represent a significant operational and financial challenge for eCommerce businesses, awards like the Direct Commerce Awards underline the importance of innovative solutions that help brands improve efficiency, recover value and deliver better customer experiences.
Al Gerrie, Founder and CEO of ZigZag, said:
“Being recognised by the industry for our ability to transform returns for retailers is incredibly important to us. Returns have traditionally been seen as a cost centre for retailers, but our technology and services are helping brands unlock value, improve efficiency, and deliver a better experience for their customers.
“This award is also a testament to the dedication and expertise of the entire ZigZag team. I’d like to thank everyone across the business for their hard work and commitment to building solutions that make a real difference for our retail partners.”
With two major award wins in 2025 already, ZigZag continues to strengthen its position as a leading technology partner for retailers looking to modernise and optimise their returns operations.