Are you wondering about ReturnGO’s pricing structure to see if it provides good value for money?
Are you wondering about ReturnGO’s pricing structure to see if it provides good value for money?
In this guide, I’ll go over everything that is publicly known about ReturnGO’s pricing structure, including how it calculates its pricing, its pricing tiers, and whether it offers good value for money.
➡️ At the end of this article, I’ll introduce you to a ReturnGO alternative that offers a better customer experience, is easier to set up, and does not require you to use your carrier accounts.
TL;DR
ReturnGO does not offer a free plan, but it has a free trial of its solution.
Its public pricing starts from $23/month (Starter plan) and goes up to $297/month (Pro plan), but this is only for Shopify stores.
To use ReturnGO on a non-Shopify platform (e.g., WooCommerce), you’d have to be on its Enterprise plan, which allegedly starts at $417/month.
If you’re looking for an alternative to ReturnGO, ZigZag Global stands out as an option that can help you reduce the costs of returns and scale your e-commerce return workflows internationally.
ReturnGO Pricing Overview
ReturnGO bases its pricing on a tiered pricing structure that includes features and a monthly returns allowance.
Put simply: the more features you need and the more returns you plan on handling, the more you’ll pay.
There are 3 paid plans for retailers:
Premium: Starts from $147/month for up to 2,000 annual returns and gives you access to variant and product exchanges, and branded email notifications.
Pro: Starts from $297/month for up to 5,000 annual returns and adds white-labelling options, item validation features, and packaging slips.
Enterprise: Custom pricing, which adds an order tracking portal and notifications, advanced automations, and multi-store plans.
➡️ Note that you’ll have to be on the Enterprise plan if you are on Magento, BigCommerce, WooCommerce, or any other e-commerce platform that is not Shopify.
Does ReturnGO offer a free plan?
ReturnGO does not offer a free plan, to my knowledge, but does offer a free trial for its returns management solution.
ReturnGO is good at what’s been built for: helping e-commerce brands automate and manage the entire returns and exchanges process with a self-service, branded portal.
Most users love it because it helps them turn returns into a smoother, smarter experience that boosts customer satisfaction and retention by encouraging exchanges or store credit over refunds.
On top of that, it offers a good support team that will help you throughout your journey and make sure that your concerns are answered.
‘’It took a little trial and error to fully understand how everything worked, but the support team was very helpful in guiding us through it. Once it’s set up, it runs smoothly.’’ – Capterra Review.
However, not all users are happy with the tool and their experience with it.
There are a few recurring complaints:
High starting price, especially for non-Shopify sites: ReturnGO’s pricing model can be expensive for SMEs when compared to other solutions on the market, and its Premium and Pro plans can only be integrated into Shopify.
If we look at G2’s reported information on ReturnGO’s enterprise pricing, you’ll have to pay $417/month or more if you’re not on Shopify.
The initial setup can be complicated: A merchant mentions that setting up the platform initially was confusing for their team.
‘’The initial set-up can be a little confusing with all the settings, but they have an amazing team that can walk you through it all pretty quickly!’’ - G2 Review.
Once you set up the platform, the UX can be clunky to use at first.
‘’UX is a little clunky at first, but I got used to it.’’ – G2 Review.
Last but not least, a user mentions that, despite the high cost of ReturnGO, there are some missing features of the solution, such as:
Adding brand assets to the tracking page.
Blacklisting products from being shown in the returns and exchange portal.
These are some of the features lacking: No ability to add brand assets on the track page. No ability to blacklist active Shopify products from being shown in the Return/Exch portal. No ability to directly integrate with carrier accounts… - G2 Review.
➡️ Note that these issues were accurate as of March 2024, which can mean that some of these might have already been built into the tool.
Are you looking for a ReturnGO alternative?
ZigZag is the best alternative to ReturnGO in 2026 because it goes far beyond managing returns inside a self-service portal and instead gives brands a scalable, global returns infrastructure.
ReturnGO does a solid job at automating returns and exchanges for Shopify merchants, but modern e-commerce teams face a much bigger challenge than just “processing” returns.
I believe that with the recent rising shipping costs (driven by the post-pandemic supply chain chaos), international expansion, fraud, sustainability pressures, and margin erosion, returns can no longer be treated as a back-office workflow.
That’s where ZigZag fundamentally differs.
While ReturnGO focuses primarily on branded portals and exchange-driven retention (they also added return to store credit recently!), ZigZag is built to reduce the cost and complexity of returns at scale, especially for brands selling across borders.
Instead of locking advanced functionality behind Shopify-only plans or enterprise pricing tiers for non-Shopify merchants, ZigZag provides a platform-agnostic solution.
ZigZag helps you:
Offer multiple return options that can help you offset your costs, such as store credit, gift cards, paid returns, and in-store drop-off.
Scale internationally with 1,500+ global carrier services and 220 localised warehouses, all without managing separate tools per region.
Analyse return reasons, detect fraud patterns, and pinpoint operational bottlenecks with our advanced return analytics and reporting.
Automate and customise your returns experience with a multi-lingual, fully brandable portal, flexible rules, and API credentials for deep integration with your e-commerce systems.
On top of that, you can also use our own carrier accounts, so you would not have to use your own carrier account and would have a choice on which ones you use.
Note: Even though ZigZag Global is our returns solution, we’ll aim to provide an unbiased perspective on why we offer the best ReturnGO alternative in 2026.
Let’s go over the capabilities 👇 that merchants like SportsDirect, Ted Baker, Puma and Swarovski love about ZigZag Global.
Multilingual & On-Brand Returns Portal
ZigZag offers a customisable returns portal that lets you customise your returns rules alongside white-labelling the portal to reflect your brand.
It’s possible to adapt various new return solutions (such as a gift card, exchange, or cash refund) depending on shoppers’ reasons for returning.
Reasons could be that the product was faulty, did not fit, or was unsuitable.
You can get a feel of how ZigZag’s tool works in our guided demo: 👇
Single-Click Shopify Integration
Does your online store operate on Shopify? Our returns solution can also be set up on Shopify with as little effort as a single click.
Here’s why merchants love our Shopify integration:
One-click installation: Install the ZigZag plugin with a simple click to offer hassle-free returns to your shoppers.
Save the sale with exchanges: Offer exchanges or refunds to gift cards instead of a full refund.
Offset the costs of your returns: Save up to 57% in your return costs with our consolidation and efficient routing of e-commerce returns.
💡 Our research on returns found that 57% of shoppers who are considering returning items would accept a gift card as a refund.
This return option lets you keep money in your business while benefiting consumers with a quick gift card option they can use in your store.
International Returns To 170+ Countries With 1,500+ Carrier Services.
The ‘’Global’’ part of ZigZag Global is because our returns platform is ideal for international merchants, as our software facilitates international returns in 170+ countries by connecting you with 1,500+ global carriers.
➡️ Our returns system can accept multiple currencies & provides different language settings for international shoppers, which is ideal for international brands.
Instead of using multiple return management platforms for the USA, Europe, and other regions, your brand can use ZigZag Global as a global return logistics solution.
Comprehensive Range of Return Options For Consumers
The goal of our global returns solution is not only to manage your returns but to help you save time, money, and improve the loyalty of your shoppers.
This is why ZigZag Global offers the following return options for your consumers:
Free In-Store Returns
In-store returns are when your consumers return the product to your store in person to save the costs of a paid return online.
Your store can implement free in-store returns to slash shipping costs, boost foot traffic to your physical store, and give consumers more ways to get a refund.
💡 ZigZag Global also offers in-store drop-off kiosks for companies that are hassle-free for your shoppers.
Store Credit To Save the Sale
Return to store credit is when shoppers get a refund in the form of a gift card to your online store, instead of a monetary refund in their bank account.
As users are happy to accept store credit instead of a refund (since it’s usually of greater value), we added the option of this return to our retailers’ portal so you can keep capital in the business.
➡️ Return to store credits allows you to increase and maintain the customer lifetime value.
Paid Returns
As 48% of shoppers are happy paying for returns, there has been a 32% rise in paid returns since last year.
This is why we’ve started recommending the merchants we work with to implement paid returns in their stores, as the behaviour towards paid returns is changing.
That means asking consumers to pay a small fee to return their products.
Here are a few reasons why merchants have been offering paid returns:
Returned costs are covered, so your company is not on the losing end.
Consumers can’t exploit the free returns policy to engage in wardrobing.
Shoppers are likely to make better buying decisions.
➡️ Interested in how much money ZigZag’s paid returns save your organisation? You can check out our ROI Calculator.
Here’s a scenario where you have 5,000 returns per month, and 20% of them are paid returns of £3.
That’ll save you a total of £3,000 per month.
Advanced Returns Analytics & Reporting
Our returns management tool offers advanced reporting that tracks everything for our retailers to view and manage from one portal, such as:
Comparing the popularity of refund solutions.
Evaluating the most common reasons why consumers return products.
Reviewing revenue generated from paid returns.
Detecting suspicious return behaviour from shoppers.
➡️ Retailers that use ZigZag Global can reduce their returns in the long run after evaluating the common reasons why people return products.
ZigZag’s Shopify Pricing
ZigZag Global’s Shopify pricing is based on returns per month as well as the level of automations and customisation you’d need.
Our platform has 4 pricing tiers for Shopify merchants:
Free to install, which gives you access to up to 10 return reasons, our ready-to-use order-synced returns portal, unlimited returns management, and refund deduction to reduce return costs.
Silver: $20/month, which gives you access to 100 returns a month, Evri, Collect+ & USPS labels or the ability to upload your own, returns analytics, and customer updates.
Gold: $50/month, which gives you access to 300 returns a month, auto one-click refunds, auto-exchange order creation, return-to-store credit, and custom email templates.
Enterprise: Custom price for a custom amount of returns a month, which lets you use your own carrier accounts, access to a dedicated account manager, and the ability to connect your systems via our platform APIs.
💡 All of our Shopify pricing plans except the Enterprise plan come with a 14-day free trial.
Note: If your plan exceeds the returns limit, you’ll be charged $0.20 for each additional return.
Next Steps: Offer More Return Options To Offset Costs & Battle Return Fraud With ZigZag Global
If you feel like ReturnGO does not offer a good value for money, you’re definitely not short on alternative options.
If you’re looking for a returns management tool that can help you reduce return costs, recover lost revenue, and scale internationally without juggling multiple tools or rigid return rules, ZigZag Global stands out as the strongest ReturnGO alternative in 2026.
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